Argylle Box Office Earnings: Many are examining Argolle’s box office receipts and speculating as to whether or not it has failed since it opened in theatres. Could the movie end up being a huge hit for Apple TV Plus? Everything you need to know about its box office performance and the factors that led to it is provided here.
Argylle Box Office Earnings
Argylle barely made $17 million in its own country and about $35 million worldwide upon launch.
Although it was previously expected to launch between $20 and $30 million, Matthew Vaughn’s most recent spy thriller took in much less at the American box office. A reported $200 million was allocated to the film’s production, and an additional $50–$100 million might have been used for marketing.
It must do at least as well as Vaughn’s first two Kingsman films, which each exceeded $410 million in total revenue worldwide. Even yet, there may be little prospect of breaking even given that theatre chains also keep around half of the money made from box office receipts.
However, there is very little likelihood that Argylle will be able to recoup its investment given the sort of opening it has. There are a number of reasons why Apple TV Plus is ultimately likely to be a huge failure.
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Why did Argylle’s box office performance “bomb”?
The reason Argylle collapsed was because its bait-and-switch narrative, which doesn’t match the movie’s marketing, turned off both critics and fans.
Two major factors may have contributed to the movie’s lack of appeal, even with its amazing cast that included Bryce Dallas Howard, Sam Rockwell, Henry Cavill, John Cena, Dua Lipa, Samuel L. Jackson, Bryan Cranston, and many more well-known actors and actresses.
Argylle’s poster and nearly the whole marketing campaign positioned it as a buddy comedy espionage thriller starring John Cena and Henry Cavill. In the meanwhile, Sam Rockwell and Bryce Dallas Howard were the true protagonists of the movie.
The concept of “bait and switch” was intended to surprise fans by delivering a number of unexpected turns. This, however, did not help the movie as many people who came in expecting to see an action thriller starring Henry Cavill were left disappointed because Cavill was hardly in it.
The score from critics and the public is the second justification. Word that Henry Cavill and John Cena weren’t the leads spread like wildfire as soon as the review embargo was removed due to the reviewers’ negative assessments. In addition, the movie received a dismal C+ from CinemaScore and a 34% rotten score on Rotten Tomatoes. It demonstrated that the movie was neither well-liked or supported by either the public or the reviewers.
