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White Balloon Day 2023: Date, History, Facts about Balloon

White Balloon Day is a celebration created by Bravehearts. The first celebrations were symbolic of the 1996 problem of juvenile sexual assault in Belgium.

Annually, White Balloon Day is observed on September 10 during National Child Protection Week. This day is commemorated by the non-profit organisation Bravehearts in Australia. With the help of the community, Bravehearts hopes to establish an environment where children can feel safe and happy. They are particularly dedicated to preventing child sexual abuse. Adults are taught to be vigilant and proactive in preventing sexual abuse, and children are taught to recognise and report these offences. White Balloon Day is celebrated at workplaces, schools, and residences. White Balloon Day is observed by bringing this grave offence to the attention of others through conversation.

The background of White Balloon Day

White Balloon Day is a celebration created by Bravehearts. The first celebrations were symbolic of the 1996 problem of juvenile sexual assault in Belgium. More than 300,000 people gathered with white balloons to show support for the parents whose children were sexual assault victims. They were protesting against the parole of a convicted criminal. 1997 marked the first official White Balloon Day at Bravehearts. Since then, the white balloon has become a symbol of optimism for child sexual assault survivors and an encouragement for children to speak out about their sexual assaults.

On White Balloon Day, people raise awareness about child sexual assault and the need for communities to play a more active role in protecting children. Breaking the silence is an essential component of preventing these heinous offences. According to research, White Balloon Day campaigns have resulted in a staggering 514% increase in child sexual assault disclosures to police.

Since its inception, the funds raised during Bravehearts’ White Balloon Day have contributed to the education of over one million Australian students. Included in awareness campaigns are teachings on personal safety, counselling services for affected children and families, legal resources, and more. The purpose of this day is to create a society where no infant is subject to sexual assault.

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