National Curves Day 2023: Date, History, Facts, Activities

National Curves Day is observed nationwide on the second Wednesday of October to recognize plus-size men and women. The date falls on October 11 this year. In terms of networking, branding, fashion, cosmetics, wellness, and fitness, there is something for everyone. Among the attendees are esteemed fashion designers, renowned models, bloggers, editors, media insiders, and global influencers. Attending the gathering is an opportunity to exhibit your curves and gain self-assurance. Regardless of your personal style, embrace the day and your contours with assurance, and seek out patterns that flatter you!

The background of National Curves Day

In the nineteenth century, a curvaceous physique was deemed attractive. Everything changed in the twentieth century, as stated by Dr. Lauren Downing Peters. With the advancement of technology and the elimination of the need to place orders for clothing, mass production hampered the ability of individuals with various body types to obtain the desired garments. Stout wear was initially separated from the rest of the sizing in order to address the unique purchasing challenges of our community, which included retailers failing to carry larger sizes and personnel providing subpar customer service.

In 1904, the first distinct plus-size store opened for business. Lena Bryant (also known as Lane Bryant), renowned for her skill in altering mass-produced apparel and designing individualized lingerie, founded a company in New York City. Early clientele placed an order for a maternity attire that was considered controversial at the time.

In 2015, Zak (KSecret Dunbar-Bell), Chief Executive Officer and Creative Director of Jon Marc Collection, instituted National Curves Day with the intention of inspiring women (and now males) to embrace their complete selves. 2016 saw the establishment of National Curves Day as a global non-profit social organization (COED), which symbolizes interior peace, self-assurance, and affection for others. Its original purpose was to encourage plus-size women to embrace their bodies and develop greater self-assurance. However, its scope has since expanded to encompass males as well.

Commemorating National Curves Day since 2015, the day encourages women to embrace their full selves while strengthening campaigns to eradicate body shaming. As the movement expanded, so did the necessity and aspiration to empower men who faced obstacles in challenging the norms of society.

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Participation in National Curves Day activities

Distribute it via social media

Commemorate National Curves Day by publishing an update on your social media accounts. Discourse regarding this day on social media platforms such as Facebook, Twitter, and Instagram can aid in the dissemination of information.

Attend an exhibition of plus-size fashion

Similar to our bodies, our apparel comes in an assortment of shapes and sizes. Observing a fashion show will provide you with the most recent information on plus-size clothing trends, and it is also entertaining to learn about the newest fashion developments.

Wear an article of scarlet

The color red represents confidence. Additionally, it is a day when people across the nation are encouraged to don the color red in solidarity with plus-size men and women.

5 Facts Regarding Plus Size Fashion

By 2027, the market for plus-size fashion is anticipated to be worth over $200 billion.

Less than 9 percent of all dresses offered by Nordstrom were in plus sizes.

Over eighty percent of plus-size women believe they would spend more money if they had a wider selection of clothing.

Nearly forty percent of plus-size women exercise in men’s apparel.

According to nearly 70% of women, the fashion industry disregards plus-size women.

NATIONAL CURVES DAY DATES